Peter Csathy is a WrapPRO contributor writing about the intersection between tech and entertainment/media. He’s a leading expert and chairman of Creative Media, a boutique media, entertainment and tech business advisory and legal services firm. He also serves as CEO of Deep Cuts Media, a music IP and catalog representation and advisory firm. His “Fearless Media” newsletter covers the future of entertainment, media and tech. You can reach out to him at peter@creativemedia.biz and follow him on Threads @pcsathy.
Experience:
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				The New ‘Cheap Fakes’ and the Coming Presidential Debates | CommentaryProlific deceptive media may be coming soon to a screen near you Pro Available to WrapPRO members WrapPRO
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				Apple’s AI Intelligence: Safe, Secure and Ethically Sourced – Or Is It? | CommentaryIts “next big thing,” which Apple debuted this week to much fanfare, asks us to consider what these marketing slogans really mean Pro Available to WrapPRO members Tech
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				Google’s Note To Self: Section 230 Saved You Before With YouTube, But May Not For AI | CommentaryThe search giant’s new “AI Overviews” feature may lead to massive legal liability Pro Available to WrapPRO members WrapPRO
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				Media and Entertainment’s AI ‘Watch List’: 10 Tech Companies to Closely Track | CommentaryFrom Scarlett Johansson’s voice to Google’s AI Overviews to Apple’s “Crush” iPad ad, May showed it’s time to start monitoring ethically sourced AI. Pro Available to WrapPRO members WrapPRO
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				Scarlett Johansson Takes the AI Fight to Big Tech, and Big Media Should Follow | CommentaryThe creative community has had enough with Sam Altman and Silicon Valley’s “take first, apologize later” strategy Pro Available to WrapPRO members WrapPRO
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				With Live Sports and Ad-Tier Flip-Flops, Netflix Shows Never Say ‘Never’ | CommentaryThe streaming giant has shown it is not afraid to do a 180, and that unapologetic flexibility has served it well 
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				AI Copying Is Not The Same As Human Copying | CommentaryArtists have built on the creative blocks of others forever, but that’s a false equivalence. GenAI’s wholesale “taking” is entirely different. Pro Available to WrapPRO members WrapPRO
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				Microsoft and Big Tech Want to ‘Own’ Generative AI. Will Creators and the Feds Let Them? | CommentaryLook past the optics to see that Silicon Valley’s usual suspects are determined to control the fate of content. That’s not good for media and entertainment Pro Available to WrapPRO members WrapPRO
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				OpenAI’s Sora Shines a Spotlight on The Need for ‘Ethically Sourced’ AI | CommentaryThe AI company reportedly trained the video generator on more than 1 million YouTube videos without consent. Pro Available to WrapPRO members WrapPRO
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				Without Content, OpenAI’s Sora and Generative AI Tech Are Useless. So Shouldn’t Artists Get Paid?While tech unicorns are everywhere, there is a distinct lack of media and entertainment ones. Pro Available to WrapPRO members Tech
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				Spotify and Penny Per Stream Royalties: Is the Cure Worse for Artists Than the Disease?Steve Jobs created the music industry’s long-standing basic economics. Now Congress’ new proposed bill may actually hurt, not help, artists Pro Available to WrapPRO members WrapPRO
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				A 6-Step Hollywood Action Plan For Sora’s Generative AI Wake-Up CallHere is an entertainment industry “cheat sheet” to minimize risks and maximize opportunities Pro Available to WrapPRO members Tech
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				Sora’s Text-to-Video Shocked Hollywood, but It Opens Endless Creative Potential | CommentaryCreators can use the new tool to give their audiences creative elements to flesh out in the medium and format of their choice Pro Available to WrapPRO members WrapPRO
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				Streaming’s Super Bowl: Inside the Epic Showdown for Live SportsUnheard of cash, unexpected partnerships and underlying daunting forces take center stage Pro Available to WrapPRO members WrapPRO
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				Tech vs Content: Behind the TikTok Fight With UMG Over Music RightsThe music giant pulled its IP from the social media giant – who will blink first? Pro Available to WrapPRO members WrapPRO















